Later this week, British Professor Karen Pine (and author of the book Sheconomics) will be presenting her findings to a British Psychological Society meeting. A study she conducted suggests that in the 10 days leading up to a woman's period, she is more likely to go on a spending spree as a way to deal with negative emotions accompanying hormonal changes during that time.
Pine asked 443 women aged 18 to 50 about their spending habits.
Professor Pine, of the University of Hertfordshire, said: "Spending was less controlled, more impulsive and more excessive for women in the luteal phase [later stage of the menstrual cycle].She also had this to offer:
"We are getting surges and fluctuations in hormones which affect the part of the brain linked to emotions and inhibitory control. So the behaviour we found is not surprising."What do you think about this?