Tuesday, May 19, 2009

Why TV Sucks: part 6

While both men and women are featured in this ad, it reinforces a single standard of beauty - skinny, athletic and most often white.

New Zealand Air is trying to promote the fact that they don't have any hidden fees, which is a good thing to promote, but there's lots of other ways they could have done this.

Parts one, two, three, four, five.

1 comment:

Amelia said...

Not going to lie - it took me almost the entire commercial before I realized what their ploy was. Ugh.